Client: Hermès Taiwan
Project: Hermès 2020 All You Need Is a Seed
Design & Curated: AMCP Studio
Production: AMCP Studio & Hozen Plan
Photography: HAN Studio
"Seed of Renewal"
AMCP Studio’s 2020 Hermès display, "All You Need Is a Seed," celebrates nature’s quiet strength and endless rebirth. In a year marked by trials, we draw parallels between humanity’s resilience and the natural world’s ability to rise anew. From the ashes of scorched forests, new shoots emerge, signaling hope when all seems lost. This design weaves delicate textures and earthy tones to evoke a single seed’s journey into a thriving forest, inviting reflection on perseverance and possibility. It’s a gentle reminder that even in hardship, the smallest spark can grow into boundless renewal.
客戶：愛馬仕台灣
項目：愛馬仕2020「一粒種子」
設計與策劃：AMCP Studio
製作：AMCP Studio與Hozen Plan
攝影：HAN Studio
「一粒種子」
AMCP Studio為愛馬仕2020年「一粒種子」展示，頌揚自然的靜謐力量與無盡重生。在充滿考驗的一年中，我們將人類的堅韌與自然界再起的生命力相連。從烈焰肆虐的焦土中，新芽破土而出，於看似無望之際點燃希望。這場設計以細膩質感與大地色調，勾勒一粒種子蛻變為茂盛森林的旅程，引人思索堅毅與可能。這是一抹溫柔提醒：即使身處困境，最微小的火花也能孕育無限新生。