An indoor botanical exhibit displays various artistic plant sculptures, including a large branch with colorful, round leaves, sculptures resembling insects, and other plant-like structures cast shadows on the wall and floor, with a large window letting in natural light.

SPATIAL DESIGN

TAIPEI—NEW YORK

EST. 2012

We build spaces

that hold meaning.

Space as

language.

THE STUDIO

A display wall with a grid pattern of black lines on white tiles, featuring a framed collection of colorful cartoon dog stickers. Below, there is a countertop with a white table set with three striped bowls and a small plate, and a digital device, with a plastic container of multicolored origami paper in front.

INSTALLATION WORK — TAIPEI, 2024

AMCP Studio is a Taipei and New York–based spatial design practice founded in 2012 by Annie Yu.

We work across luxury retail, cultural installations, and experiential environments — translating brand narratives into physical form through material research, structural clarity, and precise execution.

Our projects range from intimate window installations to large-scale immersive environments, developed in close collaboration with international brands, artists, and institutions.

Each space is conceived with narrative depth, material integrity, and a presence that endures beyond the moment of encounter.

12+

YEARS OF PRACTICE

Founded in 2012, building a body of work across two continents.

2

STUDIO LOCATIONS

Rooted in Taipei, reaching globally from New York.

60+

PROJECTS REALIZED

From window displays to large-scale immersive environments.

How we
work.

Every project begins with deep listening. We immerse ourselves in the context — the brand, the space, the audience — before a single line is drawn. What follows is a process of rigorous refinement, from first sketch to final installation.

Visual merchandising concept with origami-inspired paper sculpture and fashion display designed by AMCP Studio.

01

RESEARCH & CONTEXT

We immerse ourselves in the site, the brand, the audience. Every constraint becomes a creative parameter.

Visual merchandising concept with origami-inspired paper sculpture and fashion display designed by AMCP Studio.

02

CONCEPT DEVELOPMENT

Ideas take form through material exploration, spatial studies, and narrative direction. Nothing is arbitrary.

Visual merchandising concept with origami-inspired paper sculpture and fashion display designed by AMCP Studio.

03

DESIGN & DETAILING

Form, proportion, structure, and material systems are refined until each element earns its place.

Visual merchandising concept with origami-inspired paper sculpture and fashion display designed by AMCP Studio.

04

PRODUCTION & INSTALLATION

We oversee every step of fabrication and installation, ensuring the executed space matches the vision exactly.

CONCEPT SKETCHES, MATERIAL SAMPLES, AND FINAL INSTALLATION — AMCP STUDIO PROCESS

Trusted by
distinguished partners.

SELECTED CLIENTS

Luxury Retail Hermès
Beauty La Mer
Haute Joaillerie Anna Hu
Haute Joaillerie Cindy Chao
Media Wallpaper*
Media Architectural Digest
Cultural Asian Cultural Council
Gaming Gamania
Technology ASUS
Retail Far Eastern Group